Rebekah Bowsher

REBEKAH BOWSHER : WRITER

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    How Business Storytelling Improved my Prospects
    • Jul 5, 2021
    • 4 min

    How Business Storytelling Improved my Prospects

    Simon Sinek did this TED talk - I was interested in the idea that he briefly dives into, so I got hold of his book to get deeper into what he was saying. Honestly, it wasn’t the most remarkable book ever and I was frustrated a lot by its repetition and that I never seemed to be quite grasping what he meant… however, I have managed to explain it to others so it’s clearly sinking in even if it didn't feel like it at the time. So what is a ‘why’? Sinek talks about we buy the why
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